overview
INTRODUCTION
WEBWOD is the all-in-one platform that streamlines gym operations, fuels growth, and fosters a supportive community.
With a comprehensive suite of tools and functionalities, WEBWOD empowers gym owners to efficiently manage their memberships, market their gyms, and engage with a like-minded community.
Their purpose is to empower gym owners with streamlined operations, enhanced member experiences, and accelerated business growth.
With a comprehensive suite of tools and functionalities, WEBWOD empowers gym owners to efficiently manage their memberships, market their gyms, and engage with a like-minded community.
Their purpose is to empower gym owners with streamlined operations, enhanced member experiences, and accelerated business growth.
GOAL
Ashley, the founder wanted to rebrand needed a rebrand because he felt his current brand was lacking of modernity and professional. As he want to develop further Webwod, it was time for a fresh revamped.
RESULTS
New Logo, colours, typography, identity
New Brand Guideline
Stategy and Discovery
PROCESS
For the rebrand project, I took the time to deeply understand Webwod's objectives, their target audience, and the specific aesthetic they desired – a blend of modernity, boldness, intelligence, and minimalism.
Recognising the importance of a well-defined creative direction, I engaged the client in a collaborative process by presenting two distinct moodboard concepts.
These moodboards served as a visual foundation for our design journey, ensuring that both parties were aligned on the path forward and paving the way for design solutions that would ultimately redefine Webwod's visual identity.
Recognising the importance of a well-defined creative direction, I engaged the client in a collaborative process by presenting two distinct moodboard concepts.
These moodboards served as a visual foundation for our design journey, ensuring that both parties were aligned on the path forward and paving the way for design solutions that would ultimately redefine Webwod's visual identity.
Mooboard 1
Mooboard 2
EXPERIMENTATIONS
EXLPICATION
The WebWOD logo features a “W” made of three rising bars that resemble steps and a hand shape, symbolising growth, progress, and community.
The design reflects the idea of getting stronger and moving forward, just like how CrossFit focuses on personal improvement and community support.
The logo shows how WebWOD helps its clients keep growin in their fitness journey.
The design reflects the idea of getting stronger and moving forward, just like how CrossFit focuses on personal improvement and community support.
The logo shows how WebWOD helps its clients keep growin in their fitness journey.
01 before
02 after
03 EXPERIMENTATION
Feedback
TESTIMONIAL
Honestly, I'm blown away!
You've already gone above and beyond of what I expected and I'm really impressed. I really think you’ve nailed it with concept one, (Champion's Blue Euphoria) as it really resonated with me.
The logo idea, font choices and colour choices all struck me with enthusiasm. It very much resonated with how I imagine WEBWOD moving forward.
I absolutely love it!
You've already gone above and beyond of what I expected and I'm really impressed. I really think you’ve nailed it with concept one, (Champion's Blue Euphoria) as it really resonated with me.
The logo idea, font choices and colour choices all struck me with enthusiasm. It very much resonated with how I imagine WEBWOD moving forward.
I absolutely love it!
If you're interested to chat about a potential collaboration,
please get in touch.
please get in touch.
zidane.rayane.design@gmail.com
zidane.rayane.design@gmail.com
